Laurel A. Rockefeller Books

Back in September I received a nice email about finding reviewers on Twitter from Book Marketing Tools.  With all the insanity that was autumn 2014, the newsletter naturally filed itself away, not to be seen again until this morning. Not everything in that newsletter is blog worthy in my humble opinion; here is the section of that which I do think is valuable and useful to independent authors. —————————– Here is how to find book reviewers on Twitter: by – Shawn & R.J. with Bo

The following appeared in the 3rd September 2014 Book Daily newsletter by “Michelle.” This is such good advice, I simply have to share it with you as well.  It ties in nicely with my earlier article on advertising with facebook. ———————– need to vent! I just can’t anymore. I want to be all happy when I jump on Facebook and post something about an authors new book or share something that is on my blog, even just share a giveaway from someone else but nope you can’t because if

This post from Tara Sparling offers useful information and analysis for marketing independent books. Tara Sparling writes In this post, I discussed the findings of a scientifically incontrovertible study (of myself) on the factors which influenced me when buying a self-published book. The findings surprised me (which surprised me, because I was surveying myself). I found that I knew what made me buy a self-published book when it was in front of me, but not what put that book

The advertisements are everywhere:  for a fee (generally at least $20) you can dramatically increase the number of followers to your twitter feed, likes to your facebook page, and hits to your youtube video. Marketing experts advise against this as a rule.  But it is hard to listen to that advice when the same experts are telling you that the NUMBER of twitter followers, facebook likes, and youtube hits are CRITICAL to getting sales. In June of this year, I fell for the hype,